UK-based talent manager and PR expert Sheila Kaay has officially announced that she is now managing fast-rising Nigerian artist Muku Fresh. This move marks another milestone in Sheila’s growing career as one of East Africa’s most influential artist managers.
Who is Muku Fresh?
Muku Fresh is a singer, songwriter, and vibe curator based in Lagos, Nigeria, who is quickly making waves in the Afrobeats scene. Hailing from the vibrant city of Lagos, his music reflects the heart and soul of Africa, blending street stories with infectious melodies that get listeners moving and feeling deeply connected.
“Muku Fresh is the sound of a generation on the rise,” Sheila Kaay says.
Some of his standout tracks include “Jayie Ori Mi” and “My Woman”, both from his 2023 EP, which drew attention from fans and industry insiders alike. Known for his raw energy, catchy hooks, and powerful storytelling, Muku Fresh is poised to make an even bigger impact under Sheila Kaay’s guidance.
Who is Sheila Kaay?
Sheila Kaay began her management career in 2021, first managing female DJ Thee Ugandan Babe. With a background as a videographer, she leveraged her industry connections to expand into artist management and PR, learning the ins and outs of the music and entertainment business along the way.
Since then, Sheila has worked with top artists including Stay Shun, King Rapsodi, and Dr. King Smade, building a reputation for strategic guidance and creative promotion.
“I learned about Muku Fresh through his top hits ‘Jayie Ori Mi’ & ‘My Woman’ from his 2023 EP. I started managing him in November 2025,” Sheila told Mbu.
Her goal is to propel Muku Fresh’s brand to new heights, both regionally and internationally, using her experience, connections, and marketing expertise to craft a global presence for the rising star.
What This Means for Muku Fresh
Under Sheila Kaay’s management, fans can expect more high-quality releases, PR campaigns, and international collaborations from Muku Fresh. Sheila’s hands-on approach promises to amplify his music, performances, and personal brand, making him one of the Afrobeats artists to watch in 2026.
“With Sheila’s guidance, we hope to take Muku Fresh to a bigger stage,” a source close to the artist revealed.
The Future Looks Bright
Sheila Kaay’s expansion into managing Nigerian talent is another example of her vision for cross-border music collaborations and global entertainment influence. Muku Fresh, already known for infectious Afrobeats vibes, now has a dedicated team and manager to help him dominate charts, stages, and digital platforms.
This partnership is set to boost both brands, while also showcasing the power of East Africa and Nigeria working together in music.
Final Thoughts
The collaboration between Sheila Kaay and Muku Fresh demonstrates the growing influence of African talent managers and the importance of strategic guidance in an artist’s career. Fans can expect exciting releases, bigger performances, and innovative PR campaigns in the months ahead.
Congratulations to Sheila Kaay and Muku Fresh on this exciting new chapter!
Are you ready for Muku Fresh’s next hits under Sheila Kaay’s management? Drop your thoughts in the comments and follow Entertainment Page One (E Page One) for exclusive updates!
